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Concurrent Enrollment

Courses begin every month. A new edition of our catalog is published three times a year in early April, July and December.

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Advanced Email and Online Marketing

Enroll Now:

San Francisco, Sat. Aug. 24, 8:30 am, 1 meeting

(0.8 ceu)

A requirement in the Professional Series in Strategic Online Marketing

Learn strategies and techniques to increase your email campaign click-through and conversion rates. Understand how spam filters work, and how you can successfully reach potential clients. Optimize your email for preview panes. Understand how responsive design can make your emails more attractive to mobile and tablet customers. Study advanced techniques to connect email response data with your CRM system. Nurture leads through triggered email campaigns. Examine how segmentation, dynamic content, and personalized email and landing pages can help increase campaign conversion rates by 50 to 150 percent.

Enroll Online by July 8 to Avoid Phone, Mail and In-Person Enrollments

We are upgrading our systems in July, so please enroll online in summer 2013 courses by July 8, 2013. After July 8, you must enroll in summer 2013 courses by phone, by mail or in person.

Future-Term Courses and Enrollments

Courses are offered three terms per year: spring, summer, fall. Information about upcoming courses is available when enrollment opens each term.

Spring term: Enrollment opens in early December. Classes begin in January.
Summer term: Enrollment opens in early April. Classes begin in late May.
Fall term: Enrollment opens in early July. Classes begin in August.

Join our email list for periodic updates about course availability.

Sections Closed for Enrollment:

San Francisco, Sat. May 18, 8:30 am, 1 meeting