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Berkeley Global
One of the biggest challenges facing most nonprofit agencies is either finding or retaining staff talent in the areas of fundraising and volunteer management. Most staff and volunteers working in nonprofits today are motivated by the opportunity to help meet the needs of vulnerable populations. Very few of them, however, bring skills in either soliciting donors or managing fundraising campaigns. Their skills are also limited in the areas of recruiting, training and retaining volunteers. Central to both of these skill sets are the marketing, planning and management capacities needed in most nonprofits.
This program addresses these staffing and volunteer challenges by bringing together highly experienced practitioners as instructors and staff members from small and large nonprofits. Program content takes you well beyond the basics by engaging you in the processes of donor cultivation, along with the design and implementation of volunteer and board member recruitment and retention.
Generously supported by The Bernard E. & Alba Witkin Charitable Foundation for the Spring 2024 cohort
Instructor
Dustianne North, M.S.W., Ph.D., program coordinator and lead instructor, is a national expert and a program developer, technical assistance provider, and evaluator serving a wide array of human services programs.
Guest Presenters
Ginni Ring, M.S.W., joined Alameda County CASA as executive director in 2010. She has more than 30 years combined experience in direct service to youth and families, supervision, management, fund research and development, and program and fiscal analysis in both public and nonprofit social services and health care agencies.
Karolo Aparicio, M.A., M.B.A., is the annual giving officer at Bay Area Leads Fund San Francisco Foundation. He is a certified fundraising executive (CFRE).
Sara Ferree, M.A., currently services as the Director of Development at Homeless Children Network.
Alissa May, LL.M., has served the Bay Area for more than 10 years in corporate social responsibility, volunteer support and advocate roles with the Red Cross, Edgewood Center, SF CARD and Salesforce. She currently serves as senior ESG adviser at The ESG Institute.
Dolores Garay is the Membership Director at Donors of Color Network.
Theary Chan is the director of partnerships for Urgent Action Fund for Women's Rights.
Learner Outcomes
Upon completion of this program, you will be able to:
- Demonstrate the capacity to locate a good mentor
- Utilize current trends in fundraising to develop comprehensive case statements
- Learn to engage donors who possess multiple motivations that need to be linked to the mission of the organization
- Demonstrate multiple mobilizing skills (grantwriting, event planning, donor solicitations, etc.)
- Expand upon skills in marketing, communications, planning and strategy development
- Develop a Resource Mobilization Plan personalized for your organization
- Create a plan for professional growth and salary-enhancement opportunities
- Understand the value of utilizing community talent and networks through volunteerism in all aspects of agency (direct client service to board leadership)
- Compile and create a volunteer management tool kit ready for implementation
You will also receive an Award of Completion.
Before you apply:
- Detailed information about the course. Review the syllabus.
- Gain a letter of support from your organization’s director. Download the form.
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Sections
Spring 2025 enrollment opens on October 21!